Friday, June 23, 2006

Microsoft on Iotum's Heels

In my regular scans of the news, I came across this item from CNET News the other day. Am a bit behind on the news, but just wanted to comment briefly.

The story contends that Microsoft "aims to end phone tag", and goes on to say that they have a launch coming on Monday in San Francisco where they will "reveal" their unified communication strategy. Well, if there was ever a holy grail for telecom, phone tag would have to be right up there at the top. The PSTN works pretty darned well, and I can only think of a very small number of things it can't do that I wish it could. Phone tag is one of them for sure, but to solve this you need intelligence - in the end points and in the network.

I just wanted to say that as you read the article - and if you're familiar with Ottawa-based Iotum (and you well know that I am), it's hard not to see parallels between what MS is talking about doing, and what Iotum is doing now with their Relevance Engine. That's not to say Iotum was the first - or the only - one out there thinking about this problem, but they sure look to me to be the first ones out there with a working solution today.

So, if you want to get a sneak peak at what MS will "reveal" on Monday, check out Iotum's Relevance Engine - and I'll bet you'll see a lot there that MS will be talking about at their launch.

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