Thursday, January 16, 2014

ITExpo Preview #1 - Ontario Pavilion Briefing

TMC's ITExpo East is now less than two weeks away, and it's time to start talking things up. Am sure you're getting regular updates on the keynotes and sub-events, and it looks like they've settled into a good thing with the Miami Beach venue. The size is about right - although it might feel crowded if the event gets much bigger - and nobody is complaining about going to South Beach in late January. We survived the Ice Storm here in Toronto, so the change in scene will be very welcome!

I'll be moderating some sessions and participating in Editor's Day, and posts are coming with more details. Thought I'd start this series off talking up what the government of Ontario is doing with their trade mission to the Expo. They're returning to the show with their Ontario Pavilion, located in booth #815. I've been involved with this initiative at previous Expos, and the idea is to showcase Ontario companies in our space. Like any trade mission, it's an economical way for these companies to get direct exposure to new markets, and a chance for attendees to see what Ontario has to offer.

At present, the delegation consists of eight companies: Advance Software Concepts, Cloud Dynamics, Excelocity, In-Touch Insight Systems, Myplanet Digital, Phybridge, SVK Software, and Telax. They're all doing interesting things, and will be on hand there throughout the show.

Aside from that, the pavilion is hosting a market briefing and meet-and-greet at the booth on Friday, from 10-11am. I'll be providing an informal briefing about market trends and opportunities that these companies are addressing, and a delegate from the Canadian Consulate in Miami will be on hand. So, if you want to see the latest and greatest coming from Ontario, please join us.

I'll also be particpating in a VIP breakfast being hosted by the Ontario government, plus there's a general reception from 2-4pm on Thursday at the booth, which has been well attended in the past. See you there - go Canada!

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