Tuesday, April 15, 2014

Next Stop: Toronto and Cisco Connect

I hardly ever attend local communications events here in Toronto, mainly because there are so few of them - and the same applies to Canada in general. Very strange, given how active I am in this space, but that's another conversation.

Not only am I attending one in my native Toronto, but this is an unprecedented second week in a row for local events. As you may know, last week I attended the CTCA's annual conference, and was happy to contribute not just as a moderator but the keynote speaker to open the event. You can read more about that in this post from earlier today, along with links to the presentations.

Back to the future - so, tomorrow I'm attending Cisco Canada's big annual partner event. It's called Cisco Connect, where they'll be showcasing the latest and greatest in their technology and partner ecosystem. As Canadian events go, it's pretty big, and there will be tons of customers, prospects and aspiring partners roaming about. Aside from the exhibits, there will lots of content and talks from key execs, including rising star, Rowan Trollope.

Content-wise, there's a lot of focus on data centers, service providers and network security, so that should tell you something about what Cisco thinks is important right now. Yes, they'll be talking about collaboration, but I bet we'll hardly hear a word about phone systems or video. The mix of sponsors reflects a lot of this, with most of the top tier supporters being our big 3 carriers catering to enterprises - Bell, Telus and Allstream. Interesting to also see Microsoft, their favorite frenemy up there as a Gold Sponsor. Interesting times, for sure, and I'll do my best to tweet as time allows.

1 comment:

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